Show Before the Show is not your average event production team—they're the full-service support squad behind fandom’s gatherings worldwide. Put it this way (which we did on their website, actually): If a client like Comic Con is Batman, SBTS is Robin. They exist for the love of fandom, and infiltrating each client’s culture is undeniably their superpower. The only problem? They didn't have a website that communicated ANY of that awesome-ness. Spoiler alert: Now they do.
Full-service production for Pop Culture’s greatest gatherings
“These folks killed it on the entire project! From the writing to the fine details!!! We could not be happier!!!”
“We could not be happier."
With the self-proclaimed International Nerd DJ at the helm, it quickly became clear to us that SBTS needed a digital presence that captures the energy of a Pop Culture production: vibrant, specific, and passionate. We drew design inspiration from comic books, blockbuster films, and video games with loyal fandoms, using bold colors and flashy neon elements that elevated SBTS's existing branding while creating a dynamic experience.
In our 10+ years of copywriting, we’ve crafted a lot of words—but this site sits at the top of that pile. The copy is layered with niche nods, pop culture references, inside jokes, and moments that speak directly to the adolescent experience of their audience. Forget mirroring. Show Before the Show is all about authenticity—they truly know their crowd, and we wanted every word on-page to reflect that truth.
The Hero's Journey
Other people might do what you do - but they don’t do it in the same way. From the way you communicate to the intentions you have for your business, you’re one of a kind. As your creative team, our goal is to deeply understand your essence, and make sure it’s perfectly expressed through your online presence.
Your perspective is unique. Your brand identity should be too.
Your perspective is unique.
Your brand identity should be too.
let's work together
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